Grow With Soul Ep. 15: Coaching Episode - Creating a Marketing Plan with Ellen Carr

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Todayis a really juicy coaching episode, which, like all great conversations, went down lots of interesting tangents and ended up coming out in a much better place than we expected. My guest is Ellen Carr of Being Change, a purposeful and holistic living coach based in Manchester here in the UK. In this episode we’re talking a lot about what a marketing strategy even is and whether you need one, and once you’ve figured that out, some ways to simply and easily plan and think about your activities. I really enjoyed this conversation and I hope you will too.

Here's what we talk about in this episode:

  • Ellen’s journey to turning Being Change into a business

  • Types of marketing strategy

  • The fear of putting something live

  • Taking part time work

  • Creating a marketing plan

  • Purpose is the difference between a calendar and a plan

  • How I approach SEO (or not!)

  • How to approach pitching

  • Launch planning

  • Where to start with connecting to your body

Links and resources we discuss:

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Grow With Soul Ep.16: How To Get Stuff Done

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Grow With Soul Ep.14: Seasonal Branding & Consistent Visuals with Margie Jansen of Everyday Artefacts