Grow With Soul Ep.17: Coaching Episode - Increasing Your Visibility and Pitching with Vanessa Dennett
I have a coaching episode for you today which is all about getting out of your own channels and making your business more visible. My guest is Vanessa Dennett of The Simpson Sisters, who uses her skills and experience acquired over the years to bring together like minded women in a warm and welcoming environment where they are so good at encouraging, supporting and enthusing each other. We talk about finding your audience, defining key stories, the mindset of pitching and the intricacies of it too. So I hope you enjoy this really practical episode and it gets you thinking about how you can get more visible too.If this episode resonates with you then you may be interested in my outreach course Smoke Signals: Putting Your Message Where Your People Can See It, which starts on November 5th. In the course we’ll go into all the things we discussed in this episode and more besides to help you make outreach part of your strategy and to get you pitching and connecting. You can sign up here.
Here's what we talk about in this episode:
Vanessa’s life and journey so far
Finding clarity in your business
Where are the people you want to find?
Outreaching on social media
Having an objective for outreach
You are the least important thing
Finding your key stories
The concept of reverse outreach
Pitching
Planning forwards for visibility
Links and resources we discuss:
91 Magazine (you can also listen to my interview with the editor of 91 in episode 8)
Laura Jane Williams - How To Pitch and Write for (Women’s) Magazines
Being Boss - Episode #179 // Pitching & Pr With Brigitte Lyons
Smoke Signals: Putting Your Message Where Your People Can See It
